← OUR WORK
The SECNY Federal Credit Union brand refresh focuses on nurturing the financial wellbeing of every member through excellent service, education, and community engagement.
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STRATEGY // BRAND IDENTITY // PACKAGING // SPATIAL // MOTION GRAPHICS // DIGITAL // ACTIVATION
Together, we create spaces you can’t forget.
Together, we create branding you can’t ignore.
Brand + Space
Once the new brand identity was deployed, we soon shifted our focus to the new prototype design of the SECNY’s new branch. We were confident we could pair the brand architecture with the spatial architecture and create a holistic and welcoming experience for the members.
Trust the process.
SECNY Mortgage Services. Woop Woop!
Converting a lower level office space into a sushi restaurant was an exciting task to tackle. The location itself was hidden which played perfectly into the naming and offered a level of mystique to the experience.
From concept to completion, we collaborated on building the brand by designing the space, spec’ing materials, fixtures, finishes, furniture, and lighting, and coordinating with the architectural, construction, and graphic implementation teams.
